U.S. studios are up in arms over proposals to make them assist the BBC in collecting its funding. The Motion Picture Association (MPA), representing major players like Netflix and Disney, is lobbying against any idea that would force its members to help the BBC impose the licence fee on more households. This comes as the BBC struggles with declining licence fee payments, with only 80% of the UK population currently contributing to the £180 annual fee. The BBC is seeking to modernize its funding mechanism as part of its charter renewal process, which could extend the licence fee to cover households watching non-live content via streaming services. The MPA argues that the BBC should focus on making the current process more effective rather than shifting responsibilities to others, claiming this could lead to new costs for businesses and impact viewers' experiences. ITV, a UK commercial broadcaster, shares this sentiment, warning of market distortion and regulatory overreach. Interestingly, the MPA supports the government's decision to reject a streamer levy, which could have negatively impacted UK content investment. This situation highlights the complex relationship between media giants and public broadcasters, and the challenges of adapting to changing media consumption habits.